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SWIPEBY isn't accepting new investments

SWIPEBY’s deadline was November 1, 2020

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SWIPEBY

SaaS+ platform turning restaurant into a virtual drive-thru with curbside pickup
SaaS B2C B2B Immigrant Founders Restaurant & Bar Services Software Apps
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$324,629
Raised
1,125
Investors
Successfully funded and closed on November 1, 2020.
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Problem Solution Product Traction Customers Biz. model Market Competition Vision and strategy Funding Founders
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Documents

Republic (OpenDeal Portal LLC, CRD #283874) is hosting this Reg CF securities offering by Neighbor, Inc.. View the official SEC filing and all updates:
Official SEC Logo Form C SEC.gov
Company documents
SWIPEBY Crowd SAFE SwipeBy Form CA Final.pdf
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Hear from some of the 1,125 investors in SWIPEBY


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Highlights


  • 200+ restaurants across 25 states on the SWIPEBY platform
  • Extremely cost effective & turnkey solution for merchants
  • ~$1M raised to date; projected $500k monthly revenue by the end of 2020
  • $1M+ transaction volume in Q2 2020, Up 1,380% from Q1 2020
  • ~4.5% revenue share with partnering restaurants
  • Unique niche across three multi-billion dollar industries
  • Focus on mobile first & fully automate curbside service

Problem


People are not happy with takeout 

COVID-19 has accelerated the problem!

Food takeout is a big business but despite the rapidly growing demand for off-premise dining options, most takeout experiences are dissatisfying, leaving customers frustrated by long wait times, expensive fees, and limited options. 

Solution


SWIPEBY: Drive-thru comfort at your favorite restaurant

We turn your favorite restaurants into a virtual drive-thru

SWIPEBY gives customers direct access to their favorite local restaurants through easy mobile ordering and convenient curbside pickup. Our service is free for app users, with no onerous fees or hidden costs.

Restaurants can optimize their operations with our platform’s geofenced arrival notifications and easy menu upload and customizations software to provide an excellent takeout experience for their customers without onerous revenue sharing or paying high monthly fees.

SWIPEBY offers the best experience to both operators and their customers out of all the off-premise vendors. 

Product


Turnkey curbside service platform for restaurants. 

Free curbside pickup for eaters.

The SWIPEBY experience was created after careful study of the unique needs of on-the-go eaters and the growing challenges facing restaurant operators as they navigate growing demand for off-premise dining options. Our platform has leveraged these insights into valuable features that give guests a quality experience while helping operators optimize staff, overhead and off-premise operations. 

Experience SwipeBy in 4 easy steps:

1. Download the app.

2. Choose your restaurant menu.

3. Select curbside pickup at checkout. 

4. Arrive and they bring the food right to your car. 

It's that easy!



Key SWIPEBY features:

  • Easy online ordering and geo-fenced arrival for a smooth, contactless transaction
  • Order batching: Our algorithm will auto adjust prep times based on kitchen capacity and demand
  • Proprietary coupon and discount system for restaurants to drive traffic and increase orders during low volume times
  • Real time, customizable menu adjustments and full-service merchant portal for restaurants
  • Pre-order (order scheduling) capability for more flexibility

Future features (plan to rollout in August / September):

  • Predictive traffic / arrival time - orders are updated in real time based on factors like weather and traffic - for maximum food quality and integrity
  • Web ordering plug-in -> Restaurants can take online orders via their own website powered by SWIPEBY
  • Virtual Kiosks-> Restaurants can offer 100% contact & touch free kiosk service inside their store, powered by SWIPEBY
  • Advanced dashboards / analytics for participating merchants

Traction


In 25+ states and adding new restaurants every day

SWIPEBY has seen massive growth since our 2019 launch. We’ve expanded nationally and have a pilot program in Germany. Pre-COVID-19 we saw 17% MoM growth in orders.  From Q1 2020 to Q2 2020 we have had a 1,380% growth in volume. In May we passed $20K+ in net-revenue, surpassed $100K weekly GMV, and acquired 10K+ new users.

Our footprint across the U.S. :

Just a few of our restaurant partners:

Strategic Partnerships:

SWIPEBY is working with strategic partners like Performance Food Group (PFG) to reach more restaurants. PFG is actively recommending SWIPEBY to their more than 125,000 customers.

In the news:

On the stage:
Presentations & Pitches


Customers


On-the-go eaters looking to simplify their takeout experience

The traditional takeout model no longer makes sense for on-the-go customers. It’s cumbersome and lacks consideration for accessibility needs, time crunches, child supervision or other factors that could make getting out of the car a non-option. Our platform was created to bridge this gap, allowing people on-the-go to order their favorite meals from their favorite restaurants without having to worry about leaving their vehicle.

Customers love the convenience

According to recent surveys, over 80% of SWIPEBY users receive their food in 3 minutes or less.

And over 90% of users surveyed rated the app 4 to 5 stars.

Seriously, our customers really, really love the app...

I LOVE this app. I have a baby, and it’s too much trouble to get him in and out of the car for just 30 seconds to pick up an order. I hope you expand to every single restaurant in Winston Salem and Clemmons. Brilliant idea! Two thumbs up! 

"It was so useful to be able to run and grab food from somewhere that didn’t have a drive-thru."

“...I just signed up and used it for the first time. As I drove up, my order was bring brought out ahead of other cars in line waiting (who must of called in their orders). This was so good I will be tempted to use it more often than I should!” 

"Wish more places would use it. Preferred to UberEats."

"Love the app! I can’t think of anything I would do to improve it, it’s great!"

"LOVE this service, and recommend it to everyone."

Our restaurant partners love us too!


“...I have to say overall, I like SWIPEBY’s menu editing THE BEST out of Postmates, Grubhub, and Door Dash. The ease of use of your menu creating makes it so simple and doesn’t send you all over the place when creating modifers..ect...It is so helpful.” 

~ Leroy Fox Kitchen & Cocktails



SWIPEBY and curbside pickup has allowed us to offer a low touch point takeout solution to our guests. We are seeing a strong uptake in orders and guest satisfaction” 

~ Mike Targett Owner of the Loop



“SWIPEBY has been an amazing corporate partner, both in terms of helping us grow our brand from an early stage restaurant concept to a multi-unit success, as well as working with our customers to make their dining experience as easy and enjoyable as possible. SWIPEBY has solved a problem that has plagued busy diners for years by connecting them to easy takeout from our restaurant while connecting us to revenue and a customer base that we might otherwise have missed.” 

~ Nathan, CoFounder
    Village Juice Co



Business model


A profitable business model, while still being merchant friendly

We take 4.5% + $0.45 per transaction, which is one of the lowest fees in the off-premise market, and makes us a true partner to restaurants. 

SWIPEBY uses a new formula within the delivery/take out revenue model. We have a 4.5% revenue share with partnering restaurants in place of high fees and onerous monthly subscriptions. This lowers our partners overall costs and increases our transactions. 

The curbside fund

SWIPEBY does not charge convenience or service fees to the eater but we do give them the opportunity to support the restaurant industry through the Curbside Fund.

Users have the option to contribute 6.5% of subtotal or $3.50, whichever is lower, during checkout. It's that simple.

All contributions to the Curbside Fund are reinvested back into our partner restaurants in the form of technology and marketing resources as they focus on digital transformation to better serve their customers.

Contributing to the fund is 100% voluntary yet over 50% of our app users are participating!

We empower restaurants

Because our system is built on hyper scalable technology that empowers restaurants to provide off-premise service, we never "touch the food" or deal with delivery, removing any costs for insurance, driver pay or other high overhead factors.

SWIPEBY

Delivery 

Sources: Quartz , in app information, restaurant interviews –based on UberEats

Market


Tapping into three multi-billion dollar markets 

SWIPEBY occupies a unique niche within three huge markets:
1) The restaurant industry, 2) off-premise restaurant sales, and 3) online food delivery. With our current traction, we believe we will exceed over $2M+ in total revenue by the end of 2020. 

Perfect timing: 4 reasons timing is on SWIPEBY's side.

1. Restaurants rely on 3rd party platforms:
Delivery has invested billions of dollars into educating restaurants to adopt 3rd party platforms as a revenue channel. 

2. Off-premise demand is constantly increasing:
Demand for takeout is growing rapidly.

3. Curbside pickup has become mainstream:
Retailers and mega-chains have educated customers on the value of curbside pickup / click & collect. -> eg. Walmart Super Bowl tv ads

4. Onerous fees fatigue as price sensitivity increases:
Restaurants are pushing back on high delivery revenue shares and eaters are pushing back on onerous service fees.

Competition


First to market competitive edge

Curbside service is a proven model and in need of an aggregator that offers fully automated curbside pickup, without onerous fees. 

Delivery and traditional takeout do not offer their customers fully automated curbside pickup as an aggregator. We fill that void, making SWIPEBY a first to market product that occupies an unforeseen niche within the proven curbside pickup model.

For operators, SWIPEBY is one of the only turnkey solutions available, allowing restaurants to begin onboarding in minutes. The majority of the competition requires extensive integration and taxing development investments, making the onboarding process slow and expensive.  

Vision and strategy


$22M in gross volume by the end of the year

By EOY 2020 we plan to have accrued $22M in gross volume, 90K+ monthly eaters across 35+ states and 2K+ restaurants. As our brand continues to grow and more restaurants partner with us, we plan to break even by Q4 of 2020. 

Funding


$1M+ raised to date

Last seed round closed in February 2020

SWIPEBY is proud to not only be founded by private capital but to also be a past recipient of the highly competitive North Carolina NCIdea Seed Grant ($50,000) and part of the inaugural cohort member of Winston Starts, a competitive incubator. 

In total SWIPEBY has been raising $1m+ in funds:

  • Initial founder investment
  • NC Idea Seed Grant
  • Outside investment with convertible notes
  • A seed round

We plan to use this money, along with our current seed round, to fund our expansion strategy. 

Founders


Our team

Carl Turner

Carl founded SWIPEBY during his final semester at Wake Forest University where he graduated with Bachelors in Finance and Computer Science. He was born and lived most of his life in Berlin, Germany and had the honor to gain experience before SWIPEBY working with Google (Hamburg), A.T. Kearney (Dubai) and The Boston Consulting Group (Kuala Lumpur) and co-founding SEON, a startup democratizing access to fast security response.

The Board of Directors 

Barbara Daliri Freyduni

Barbara is a European marketing and sales executive, with 29 years of experience. She is the Global SVP Marketing & Sales at Zalando, Europe's largest online platform for fashion with 33 million consumers in 17 countries. Prior, Barbara served as the CMO Western Europe at Microsoft, and as Director of Marketing at Netflix for Central Europe.

Doug Young 

Doug Young is a serial entrepreneur and Angel investor, specializing in the design, development, and application of disruptive technologies. His technology companies were all acquired by Fortune 100 / 500 companies.


Tony DiBianca

Tony DiBianca is an accomplished developer, holding multiple patents, and passionate about entrepreneurship. He worked for Xerox and DuPont- Xerox Imaging before founding Phone Tree at age thirty, which led to his assistance in the creation of both School Messenger and Call Pointe

Rich Noll

As Chairman of the Board from 2009-19 and CEO from 2006 to 2016, Mr.Noll increased Hanes Brands (NYSE:HBI) market cap from 2 to 10 billion. Mr. Noll has also served as a member of the Business Roundtable as well as Lead Director of The Fresh Market.


SWIPEBY TEAM

Corey Paul - Sales

Corey comes from an entrepreneurial background, bringing a passion for sales and marketing. Prior to joining SWIPEBY, Corey co-founded an early dot com, guiding it to over 100k unique local users; built a successful auto wholesale business; and completed a life long passion project Writing, Directing and Producing an award-winning feature film titled "Life Changes Everything".

Nathan Pieratt - Marketing

Nathan is an award-winning creative director with 15 years of experience developing marketing strategy for major brands like AT&T, Frito-Lays and Walmart. Nathan holds an MFA in design from Savannah College of Art and Design and an M.S. in integrated marketing from the University of West Virginia.

Deal terms


Valuation cap

$12,500,000

The maximum valuation at which your investment converts into equity shares or cash.
Learn more

Discount

0%

If a trigger event for SWIPEBY occurs, the discount provision gives investors equity shares (or equal value in cash) at a reduced price.
Learn more.

Minimum investment

$100

The smallest investment amount that SWIPEBY is accepting.
Learn more

Funding goal

$1.07M

The maximum amount the offering can raise is $1.07M.
Learn more

Deadline
SWIPEBY needs to reach their minimum funding goal before the deadline ( ). If they don’t, all investments will be refunded.
Learn more
Type of security

Crowd SAFE

A SAFE allows an investor to make a cash investment in a company, with rights to receive certain company stock at a later date, in connection with a specific event. · Learn more

How it works

Documents

Republic (OpenDeal Portal LLC, CRD #283874) is hosting this Reg CF securities offering by Neighbor, Inc.. View the official SEC filing and all updates:
Official SEC Logo Form C SEC.gov
Company documents
SWIPEBY Crowd SAFE SwipeBy Form CA Final.pdf

Bonus perks

In addition to your Crowd SAFE, you'll receive perks for investing in SWIPEBY.
Invest
$100
Receive
  • $15 in SWIPEBY Credit (expire Dec. 2021)
Invest
$250
Receive
  • $50 in SWIPEBY Credit (expire Dec. 2021)
  • Personal thank you note from our Founder
Invest
$1,000
Receive
  • $200 in SWIPEBY Credit
  • Personal thank you note from our Founder
  • Your name and photo on a dedicated "SWIPEBY Investor" page on our website (with your consent)
Invest
$2,500
Receive
  • $200 in SWIPEBY Credit (expire Dec. 2021)
  • Personal thank you note from our Founder
  • Your name and photo on a dedicated "SWIPEBY Investor" page on our website (with your consent)
  • SWIPEBY T-Shirt & Zipper Jacket
Invest
$5,000
Receive
  • $300 in SWIPEBY Credit (expire Dec. 2021)
  • Personal thank you note from our Founder
  • Your name and photo on a dedicated "SWIPEBY Investor" page on our website (with your consent)
  • SWIPEBY T-Shirt & Zipper Jacket
  • Investor only webinar
Invest
$10,000
Receive
  • $300 in SWIPEBY Credit (expire Dec. 2021)
  • Personal thank you note from our Founder
  • Your name and photo on a dedicated "SWIPEBY Investor" page on our website (with your consent)
  • SWIPEBY T-Shirt & Zipper Jacket
  • Investor only webinar
  • 1:1 video meeting with founder
Invest
$25,000
Receive
  • $500 in SWIPEBY Credit (expire Dec. 2021)
  • Personal thank you note from our Founder
  • Your name and photo on a dedicated "SWIPEBY Investor" page on our website (with your consent)
  • SWIPEBY T-Shirt & Zipper Jacket
  • Investor only webinar
  • 1:1 video meeting with founder & leadership team
  • Detailed monthly email updates
Invest
$50,000
Receive
  • $500 in SWIPEBY Credit (expire Dec. 2021)
  • Personal thank you note from our Founder
  • Your name and photo on a dedicated "SWIPEBY Investor" page on our website (with your consent)
  • SWIPEBY T-Shirt & Zipper Jacket
  • Investor only webinar
  • Half Year 1:1 video meeting with founder & leadership team
  • Detailed monthly email updates
Invest
$100,000
Receive
  • $500 in SWIPEBY Credit (expire Dec. 2021)
  • Personal thank you note from our Founder
  • Your name and photo on a dedicated "SWIPEBY Investor" page on our website (with your consent)
  • SWIPEBY T-Shirt & Zipper Jacket
  • Investor only webinar
  • Half Year 1:1 video meeting with founder & leadership team
  • Detailed monthly email updates
  • Personal Meeting with Founder

Why others invested

See all reviews (267) See all (267)

SWIPEBY is addressing a current need like no other in the industry! The have the right team in place, they are open and transparent...this is going to take off! Very excited to play a very small part in this great company!

Profile picture of David Hornsby
David Hornsby
Active investor
almost 6 years ago

Love the concept. Solves a pain point that has always existed but becomes more relevant or apparant after COVID. This platform will be very sucessful.

Profile picture of Carlos Duron
Carlos Duron
Active investor
almost 6 years ago

It seems that Swipeby has set up a product to help small restaurants succeed in the new world of online ordering well past the rapid growth due to the pandemic that also adds convenience for the consumer. I am very excited to see what the future holds for the company

Profile picture of Matthew Schweizer
Matthew Schweizer
Active investor
almost 6 years ago

About SWIPEBY

Legal Name
Neighbor, Inc.
Founded
Aug 2017
Form
North Carolina Corporation
Employees
3
Website
swipe.by
Social Media
Headquarters
Google Map location of of SWIPEBY
500 West 5th Street STE 400 , Winston-Salem, NC
Headquarters
500 West 5th Street, STE 400, Winston-Salem, NC, United States 27101

SWIPEBY Team
Everyone helping build SWIPEBY, not limited to employees

Profile picture of Carl Turner
Carl Turner
Founder
Featured in Superheroes · Read
Profile picture of Corey Paul
Corey Paul
Sales & Operations
Profile picture of Nathan Pieratt
Nathan Pieratt
Marketing
Profile picture of Tremayne Blair
Tremayne Blair
Sales
Profile picture of Barbara Daliri Freyduni
Barbara Daliri Freyduni
Board Member
Profile picture of Tony DiBianca
Tony DiBianca
Board Member
Profile picture of Richard Noll
Richard Noll
Board Member
Profile picture of Doug Young
Doug Young
Board Member
Profile picture of Taylor Zambrano
Taylor Zambrano
Restaurant Success
Profile picture of Joshua Schlabach
Joshua Schlabach
Restaurant Success
Profile picture of Michael Phillips
Michael Phillips
Sales
Profile picture of Logan Harvey
Logan Harvey
Partnerships
9 more team members
Taylor Zambrano
Restaurant Success
Carl Turner
Founder
Corey Paul
Sales & Operations
Joshua Schlabach
Restaurant Success
Michael Phillips
Sales
Nathan Pieratt
Marketing
Tremayne Blair
Sales
Barbara Daliri Freyduni
Board Member
Tony DiBianca
Board Member
Richard Noll
Board Member
Doug Young
Board Member
Logan Harvey
Partnerships

Press

On-premise Tech For The New Normal
Cheers
·
Jul 8, 2020

Technology has become more important in beverage alcohol in recent years, for both on- and off-premise operators. But the...

Here are 8 companies, from giants like Shopify to seed-st...
Business Insider Business Insider
·
Jun 23, 2020

Before the coronavirus pandemic, large retailers like Target and Walmart were experimenting with buy online, pick up in-s...

Swipeby Positions Automated Curbside Pickup as Virtual Dr...
Food On Demand Food On Demand
·
Jun 18, 2020

Curbside pickup can resemble a modern game of telephone or a cell phone commercial with both parties essentially saying, ...

The Carolina Core comes together to win big
Business North Carolina Business North Carolina
·
May 29, 2020

We're all in this together: This phrase has become commonplace during the COVID-19 pandemic. But in the Carolina Core, th...

How Restaurants Can Survive and Thrive-Webinar Recap
Franchisetimes Franchisetimes
·
Apr 23, 2020

From top left to bottom right: Carl Turner, founder and CEO of Swipeby; Eric Jaffee, COO of ChowNow; Nancy Monroe, editor...

Small Business Spotlight: Swipeby and Village Juice Co. s...
myfox8.com myfox8.com
·
Apr 7, 2020

FOX8 is shining the spotlight on local businesses trying to get through the pandemic. This evening, we want to show you h...

5 Curbside Pickup Solutions for Retailers to Use During C...
Street Fight Street Fight
·
Apr 3, 2020

Curbside pickup isn't just a win from a public health perspective; it also gives stores an additional lifeline as they lo...

New app promises to turn restaurants into virtual drive t...
WXII WXII
·
Mar 25, 2020

With North Carolina restaurants and bars forced to close their dine-in areas indefinitely in the midst of the Covid-19 pa...

As restaurants turn to takeout due to virus, curbside pic...
WRAL TechWire WRAL TechWire
·
Mar 25, 2020

WINSTON-SALEM - Neighbor, Inc., developer of an app for restuarants and customers to use in easing curbside pickup orders...

Lady M Confections Co., Ltd Launches Free Curbside Pickup...
Yahoo Yahoo
·
Mar 22, 2020

LOS ANGELES, March 22, 2020 /PRNewswire/ -- In light of the rapidly changing environment, Lady M announces the launch of ...

Startup SWIPEBY Announces National Expansion: Helps Resta...
Yahoo Yahoo
·
Mar 16, 2020

WINSTON-SALEM, NC / ACCESSWIRE / March 16, 2020 / The COVID-19 pandemic is wreaking havoc on the restaurant industry, wit...

Innovation Quarter - How Swipeby is Giving Restaurants a ...
Innovation Quarter Innovation Quarter

A Safer Solution With departments of health, the CDC and state governments issuing new health guidelines nearly every day...

Winston-Salem Becoming Hot Spot For Startups
Spectrumlocalnews Spectrumlocalnews

WINSTON-SALEM, N.C. -- As the City of Arts and Innovation, Winston-Salem officials want more startups to begin in the are...

SwipeBy founder works nights to keep up with internationa...
Triad Business Journal Triad Business Journal

There is a six-hour time difference between the Triad and Berlin. Tack on a few more hours to guess what folks in India a...

SWIPEBY Helps Restaurants Respond to Covid-19 With Curbsi...
QSR magazine QSR magazine

As restaurants face the clear and present danger of reduced dine-in demand due to the Covid-19 pandemic, off-premises ser...

SwipeBy surges across U.S., Germany as restaurants adopt ...
Triad Business Journal Triad Business Journal

Carl Turner doesn't spend much time commiserating. Ever an optimist, the 25-year-old entrepreneur would rather go to slee...

Show all
Logo of SWIPEBY

SWIPEBY

SWIPEBY successfully raised $324,629 from 1125 investors on November 1, 2020
Profile picture of David Hornsby
Profile picture of Suman Purumandla
Profile picture of Kokou Galli
Profile picture of Samantha Elias
Profile picture of Randall Lee
David, Suman, Kokou, Samantha, Randall, and 1120 others invested. 267 Reviews
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To help the government fight the funding of terrorism and money laundering activities, Federal law requires all financial institutions to obtain, verify, and record information that identifies each person who opens an account. Therefore, when you use the Services we will ask for your name, address, date of birth, and other information that will allow us to identify you. We may also ask to see your driver's license, passport or other identifying documents.

Republic and its affiliates are not and do not operate or act as a bank. Certain banking services are provided by BitGo Trust Company, a South Dakota-chartered trust company and registered money services business. BitGo Trust Company is not an FDIC member. Digital (crypto) assets and investment products are not insured by the FDIC, may lose value, and are not deposits or other obligations of BitGo Trust Company and are not guaranteed by BitGo Trust Company. Terms and conditions apply.

Invest in startups using your credit card
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