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Referrizer isn't accepting new investments

Referrizer’s deadline was September 16, 2022

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Referrizer

End-to-end marketing automation for local businesses
SaaS Creator Economy Software B2B
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Featured image of Referrizer
$74,132
Raised
190
Investors
Successfully funded and closed on September 16, 2022.
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Pitch Updates 15 Reviews 55
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Closed on September 16, 2022. Information may not be up-to-date. Campaign closed on September 16, 2022. Information displayed may not be up-to-date.
Problem Solution Product Traction Customers Biz. model Market Competition Vision and strategy Funding Founders
About Team

Documents

Republic (OpenDeal Portal LLC, CRD #283874) is hosting this Reg CF securities offering by Referrizer, LLC. View the official SEC filing and all updates:
Official SEC Logo Form C SEC.gov
Company documents
Referrizer Crowd SAFE Referrizer Form C.pdf
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Hear from some of the 190 people reserved or invested in Referrizer


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Highlights


$1M+ revenue
Company had over $1M in revenue in the past 12 months
  • End-to-end marketing solution & communication platform for local businesses
  • Improves reputation & increases traffic, conversion, and retention
  • 1200+ paying customers
  • 100% performance-based sales process
  • 100% remote company with access to global talent
  • 2021 revenue increased 49% to $2.6M
  • Q4 2021 revenue of $750K, 50% growth compared to $498K Q4 2020

Problem


What does every
business need?


Tim is a local business owner.

Tim's problem is generating new customers, and keeping existing ones loyal—but customers are bombarded with marketing messages daily and nothing seems to work. Most deal providers are not generating loyal customers, and sustainable marketing options are hard to find.

Solution


Automated Marketing

Get more free traffic

Increase conversion and retention

—

Referrizer provides an all-in-one communication platform that helps you get new customers, increase repeat purchases, and generate long-term sustainable results.

Product


Referrizer's end-to-end marketing solution


Features:

—
Attract new clients with exclusive offers

—
Measure campaign-generated revenue
with exact dollar amount


—
Make your text messages stand out!

—
Build landing pages fast

Publish live landing pages with minimal effort. Use our simple page builder to create professional-looking pages, even if you don’t have any coding knowledge.


—
All your customer data at your fingertips!

—
Flexible data integration

With simple integration, businesses sync connect real-time customer data into Referrizer

Traction


Financial highlights

Y-O-Y quarterly revenue growth of 50%
—
Annual revenue growth of 49% to $2,572,813

—

Diversified customer revenue with the largest customer representing only 10% of total revenue:

Chart present data as of 10/30/21

—

Company timeline

Customers


As of 12/31/21, Referrizer has

1200+ paying customers

Our customer lifetime value is $3,036, and we recover the costs to acquire each customer in the first month.

—
Price range vs. number of accounts

Over 2/3 of our clients are paying more than $150/m. Price is determined by two factors: How many features they use and what is the size of their database. 

—
Testimonials

—

Over 400 five-star reviews are posted on G2 Crowd, Google, Captera, and Facebook

Business model


Pricing that's simple and straightforward

Whether you're just starting out or ready to take your marketing to the next level, we've got pricing plans that fit any budget. Upgrade to our premium package, which includes ultimate marketing automation and growth tools.


—
Business-side strengths
—

Market


Opportunities in multiple markets

Our initial target market is within Fitness and Wellness segment (590,000 businesses represent $1.4B market opportunity).*

Then, we will extend our market size to include Dental, Restaurant, Auto, Service, Pet, and Healthcare industries. That includes 1.7 million businesses in the US with a total market potential of over $4.1B.*

The total addressable market is of all small local businesses counts 5.2 million with a market size of over $11.9B.*

*Calculated based on internal information collected by the Company

Competition


Referrizer competitive advantage:

End-to-end solution


—
Referrizer vs. Peers' market capitalization - 

Price/Sales (ttm)
As of 2/4/2022

Vision and strategy


A global force that empowers every business

Referrizer wants to empower local businesses with highly effective solutions that can help them grow through utilizing world-class software and hands-on support. We are taking local business marketing to a whole new level by bringing more tools, more solutions, and more results than our competitors.

With Referrizer 4.0 (coming in Q1 2022), Referrizer is bringing a simple but powerful user experience that makes interaction with our software a breeze. We love what we do, we are passionate about helping local businesses succeed, and we all focus to bring outstanding results to our clients.

—
5-year projection

—
Use of funds: $2M

—
Investor exit strategy

Funding


Our early investors
and their story:

Founders


Developing the first referral marketing automation for local businesses 

Everything started in 2012, with a Google search for: ”Referral Marketing Software.” Andre, as the owner of a marketing agency, was looking for a software solution to help his local clients automate referral marketing. No affordable solution was available. It was one of those rare "A-HA" moments, where you search and no one was offering a solution. It was a message for us to create a Referral Program that will turn each and every customer into 24-7 salesforce. Similar to a Dropbox model—but for local businesses. That is where the name comes from; “Energizing Referrals”: Refer-Rizer.

After a couple of iterations and many MVPs, we created not only Referral Marketing that works, but also a set of tools that help businesses become Referrable through Reputation Management. We help clients communicate easier using Email and Text Marketing. Clients needed to keep their customers longer (those that we generate) and we developed the Loyalty Program. For clients who are new businesses, that have no customers to ask for referrals, we created SEO optimized, high-converting Landing Pages and database-building features like Smart WIFI and Smart Line.

7 years later, we offer All-in-one Marketing Automation that includes 10 powerful applications within one backend. 

My personal mission is to retire 100 people in our company. We are a people-first organization and each qualified employee is an equity holder. This way, we did not build an organization of followers, but an organization of leaders, decision-makers, people with an ownership mindset that cares. Culture that is strong and ready to grow.

Andre Cvijovic

CEO & Founder

Team composition

  • Executive team: 50 years of experience, 4 successful exits
  • Sales and marketing team: 8 people
  • Customer support: 12 incredible coaches
  • Agency Team: 12 People
  • Product and development team: 15 people
  • Performance-based call center: 20 people (outsourced)

Deal terms


Valuation cap

$18,000,000

The maximum valuation at which your investment converts into equity shares or cash.
Learn more

Minimum investment

$100

The smallest investment amount that Referrizer is accepting.
Learn more

Maximum investment

$300,000

The largest investment amount that Referrizer is accepting.
Learn more

Funding goal

$1.07M

The maximum amount the offering can raise is $1.07M.
Learn more

Deadline
Referrizer needs to reach their minimum funding goal before the deadline ( ). If they don’t, all investments will be refunded.
Learn more
Type of security

Crowd SAFE

A SAFE allows an investor to make a cash investment in a company, with rights to receive certain company stock at a later date, in connection with a specific event. · Learn more

Nominee Lead

Chief Executive Officer of Referrizer, LLC

Will direct the Nominee on certain matters like voting, amendments and conversions affecting the security.
Learn more

How it works

Documents

Republic (OpenDeal Portal LLC, CRD #283874) is hosting this Reg CF securities offering by Referrizer, LLC. View the official SEC filing and all updates:
Official SEC Logo Form C SEC.gov
Company documents
Referrizer Crowd SAFE Referrizer Form C.pdf

Bonus perks

In addition to your Crowd SAFE, you'll receive perks for investing in Referrizer.
Invest
$1,000
Receive
  • Your name is listed as “investor” on our website (optional)
Invest
$5,000
Receive
  • Everything above + Limited edition Referrizer swag bag.
Invest
$10,000
Receive
  • Everything above + Your Name and Logo included in email newsletter.
Invest
$25,000
Receive
  • Everything above + Special Thank you Video. Referrizer.com welcome kit that we send to every new team member. We will include your name and logo in our email newsletter as a featured investment partner
Invest
$100,000
Receive
  • Everything above + Exclusive Q&A session with the CEO
Invest
$200,000
Receive
  • Everything above + We will fly you to Miami for All-Day Long Meeting - All expenses paid to meet our C-Level Executive Team. (Cuban food included) :-)
Invest
$300,000
Receive
  • Everything above + Advisory Board Seat (Optional) and Exclusive Trip with CEO to Europe to meet our European Team

Why others invested

See all reviews (55) See all (55)

As a SME owner myself, I realize the difficluty of running a profitable business and the numerous aspects that it entails. Advertising and marketing are a full time job in themselves. Why not delegate that to a company you can trust to take care of that aspect while you focus on the work itself?! Not to mention the traction that they have received, 1200+ paying customers and $1MM in revenue in the last year. It is much more comforting to invest in a business that actually has a product and sales, rather than vaporware with great "promise".

Profile picture of Edward Siafa
Edward Siafa
Value-add investor
almost 4 years ago

Invested because I have a couple of small businesses and this is exactly one of the biggest pain points for me. I see Referrizer as a timesaver and possible huge tool for everything you need as a small business, so you can just go ahead and do the work itself, while leaving marketing to Referrizer.

Profile picture of Danny Kruts
Danny Kruts
Value-add investor
almost 4 years ago

This is a strong SAAS business with a great team and momentum. They appear to be really good at working niches in their massive total addressable market of businesses. I look forward to seeing what the future holds for them.

Profile picture of Matthew Kuntz
Matthew Kuntz
Active investor
almost 4 years ago

About Referrizer

Legal Name
Referrizer, LLC
Founded
Oct 2013
Form
Florida LLC
Employees
0
Website
referrizer.com
Social Media
Headquarters
Google Map location of of Referrizer
7860 W Commercial Blvd #741 , Lauderhill, FL
Headquarters
7860 W Commercial Blvd, #741, Lauderhill, FL, United States 33071

Referrizer Team
Everyone helping build Referrizer, not limited to employees

Profile picture of Andrija Cvijovic
Andrija Cvijovic
Founder, Chairman and CEO
Andre combines expertise in strategic planning, marketing and business development with sophisticated sales and marketing skills.
Profile picture of George  O' Leary
George O' Leary
Vice Chairman and CFO of Referrizer
George provides executive level management consulting to publicly traded companies and privately held businesses. George is currently CFO of HealthLynked Corp. "OTC:QB HLYK". and Vice Chairman of Referrizer, LLC
Profile picture of Christopher Torres
Christopher Torres
Chief Product Officer
Chris is an expert in growth strategy, user experience, information architecture, market share optimization, and increasing usability and user retention.
Profile picture of Zoran Djukic
Zoran Djukic
CTO
Zoran is an energetic CTO with 10+ years of experience and proven leadership skills. He is accountable for the research and development, as well as the company's technological needs, strategy, business processes and cross-functional delivery.
1 more team member
Andrija Cvijovic
Founder, Chairman and CEO
George O' Leary
Vice Chairman and CFO of Referrizer
Christopher Torres
Chief Product Officer
Zoran Djukic
CTO
Logo of Referrizer

Referrizer

Referrizer successfully raised $74,132 from 190 investors on September 16, 2022
Profile picture of Zvi Orenstein
Profile picture of Matthew Kuntz
Profile picture of Sara Koujji
Profile picture of Edward Siafa
Profile picture of Alan Aspera
Zvi, Matthew, Sara, Edward, Alan, and 185 others invested. 55 Reviews
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